Privacy Policy

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Privacy Policy

This page describes our policies for the collection, use, and disclosure of website users’ personal information, in compliance with the California Consumer Privacy Act (CCPA) regulations that took effect in 2023.

What information do we collect?

User-submitted information

We collect personal information from you when you fill out a form on this website, which may include a newsletter sign-up, assessment, or contact form. This information includes your name, email address, and may also include other personal details such as your phone number, mailing address, age, or profession.

This information is used to email you survey results if you’ve taken a quiz on the website, to respond to any direct queries you may have sent us, as well as to send you personalized periodic emails, including newsletters, regular product and services updates, marketing and promotional information, or other correspondence. To stop receiving these communications at any time, simply click the “unsubscribe” option included at the bottom of each email.

Cookies

This website uses “cookies,” which are small files saved on your computer that store preferences and other information via your browser (i.e., Google Chrome, Firefox, Internet Explorer) that’s then used on web pages you visit. These cookies uniquely identify a web browser on a specific computer but aren’t used to identify an individual person. If you use multiple browsers or computers, each one has a different cookie.

We share information about your use of our website with our trusted social media, advertising, and analytics partners, such as Google and Facebook. These third parties may use cookies, web beacons, and other similar technologies to collect or receive information from this website and elsewhere on the internet to provide measurement services and target ads. By using first-party cookies in conjunction with third-party cookies, we are able to analyze our website traffic and provide relevant customized content and advertising to website visitors.

Google Analytics Advertising 

We utilize a variety of Google Analytics Advertising features, which may include at any given time:

  • Remarketing with Analytics
  • Demographics and Interests reporting
  • Segments
  • DoubleClick Campaign Manager integration
  • DoubleClick Bid Manager integration

Remarketing keeps track of everyone who visits this website and follows users wherever they go on other websites to show them our targeted ads. Through the use of cookies, Google (or other similar third-party sites) will remember you visited our website in the past and display our advertisements within the other websites you visit. Google can only show the ads on websites that are part of the Google Display Network.

Facebook Pixel

This website also utilizes a tool known as Facebook Pixel, an analytics tool that helps us measure the effectiveness of our online advertising.

How to opt out

Users can choose to accept or decline cookies at any time. There are several ways to opt out of Google Analytics Advertising features and/or any other third-party use of cookies:

Security

We only collect personal information website visitors voluntarily provide, whether from filling out forms or opting into cookies. These details are kept confidential, and we do not sell information to any third-party entities. While we implement a variety of security precautions to protect all personal information submitted through this website, we cannot guarantee its absolute security, as no method of online data transmission or storage is 100% secure.

As noted in our disclaimer, this website may contain links to other third-party entities. Just as we are not in control of the content contained on these outside websites, neither are we responsible for their privacy policies and practices.